Customers do not search in structured catalog terms. They describe what they want in natural language, and Solr-based search often fails to interpret that intent correctly. EasyAsk improves WebSphere Commerce search by understanding context, synonyms, and intent so customers find relevant products faster and experience fewer failed searches.
Search performance depends on how well the system understands variation in language, spelling, and intent. EasyAsk enhances WebSphere Commerce with intelligent search behavior that reduces friction and improves discovery across every customer interaction.
Search, navigation, merchandising, and analytics work together to determine how effectively customers find and buy products. EasyAsk adds a unified intelligence layer to WebSphere Commerce that improves control, relevance, and revenue performance across the entire shopping experience.
Customers can search using everyday language, while the system understands synonyms, spelling variations, and intent, so queries like “women’s jackets,” “ladies jackets,” and “female jackets” return consistent results.
As users type, relevant products, categories, and search suggestions appear instantly, helping customers refine intent quickly and reducing abandonment during the search process.
Business users can restructure categories, manage multi-select attributes, and control filters without IT dependency, making navigation more flexible and aligned with customer behavior.
Product, category, and attribute ordering can be adjusted based on relevance, popularity, inventory, and merchandising rules to ensure the most valuable products appear first.
EasyAsk integrates directly with IBM WebSphere Commerce to replace Solr-based search and extend merchandising, navigation, and analytics capabilities without disrupting existing ecommerce infrastructure.
Customers convert when they can find the right products quickly and without friction. Replace rigid Solr-based search with intelligent natural language capabilities that improve relevance, simplify navigation, and increase ecommerce revenue across every search interaction.
